TAG: Serena beats the men at US Open
Sep/14
10
No Surprise, Serena Wins US Open TV Ratings Battle Too
14 Comments · Posted by Scoop Malinowski in Articles, Scoop
While there were plenty of surprises at the 2014 U.S. Open, the final TV ratings statistics were certainly not one.
CBS televised it's final US Open after 47 years of coverage and Marin Cilic vs. Kei Nishikori will go down as one of the lowest rated finals in history. Lacking marquee names in a final that began at 5 p.m. EDT on a Monday afternoon (that's 3 p.m. on the west coast), it is hardly a shock that the Croatian Cilic’s straight-sets victory against the Japanese attracted just a 1.9 overnight rating, down 32 percent from Rafael Nadal’s win over Novak Djokovic one year ago, according to Sports Business Daily. Continue to read full article...
